For more than 25 years

Seventh Generation has been thoughtfully formulating safe and effective plant-based products that work. Really well. Our Liquid Laundry Detergent uses powerful plant-based ingredients to remove those tough stains and be gentle on your skin leaving your laundry fresh and clean. Yes, even those stubborn tomato sauce, grass and coffee stains. Based in Vermont, Seventh Generation is proud to be a Certified B Corporation. B Corps are certified to be better for workers, better for communities, and better for the environment. That means we never test our products on animals and our products do not contain animal-based ingredients. We design our products to be safe for people, their homes, and the environment. By choosing Seventh Generation products, you’re joining us in nurturing the health of the next seven generations.